Cross Pixel's mission is to provide the highest quality audience data to help Adobe Audience Manager customers improve campaign performance. Utilizing proprietary data management technology, Cross Pixel harvests an array of unique data points to provide granular and transparent information about users' online behaviors. This approach drives performance while giving advertisers insight, confidence of authenticity, and control around the audience data powering their online advertising campaigns.

Cross Pixel offers digital marketers over 1200 audience segments, comprised of:
Purchase intent for audience segments containing in-market online shoppers of consumer products and services, such as Auto, CPG, Apparel, Electronics, Real Estate, Financial Services, Travel, Health & Beauty, Home & Garden, and more.
B2B audience segments identifying people who work for companies across all industries as well as people who work in a variety of functional areas across all industries.
Latin American audience segments containing online in-market shoppers of consumer products and services as well as interest-based categories. US Hispanic audience segments also included.
Demographic audience segments identifying people by gender, age, ethnicity and language spoken. Latin American demographic data also included.