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Individeo

INDIVIDEO THE INTERACTIVE PERSONALIZED VIDEO PLATFORM Use IndiVideo to create personalized digital video solutions that drive engagement across the customer journey

INDIVIDEO THE INTERACTIVE PERSONALIZED VIDEO PLATFORM Use IndiVideo to create personalized digital video solutions that drive engagement across the customer journey

PERSONALIZED EXPERIENCES STRENGTHEN THE CUSTOMER RELATIONSHIP

Whenever a customer has a moment of need, a personalized video solution is there to respond. By constantly providing personalized outreach, from initial prospect engagement through to onboarding and beyond, IndiVideo enables you to become your customer's trusted advisor at every stage along their journey.

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The Fluorescent release will empower companies to create scalable, interactive, personalized video content quickly and easily without further investment in development, using new tools such as the Decision Tree Module for the Adobe After Effects IndiVideo Plugin. The update will also enable new avenues of communication by providing companies with the ability to send 1:1 personalized video through email directly from the IndiVideo Portal.

To better support self-serve users, a new Decision TreeModule
will allow companies' creative teams to manage additional variations of the same video to improve a project's outreach. This added functionality enables motion designers and creators to curate tailored messages for all possible audience segments, scaled to hundreds of recipients. Additionally, motion designers can produce personalized, interactive elements in the form and interactive text fields without the need to engage development teams. The After Effects IndiVideo Plugin now features beta integration with Google's Text-to-Speech, the ability to add chapters to the video progress bar, and a re-designed Content List Module to make it more intuitive, aligning with project workflow.

Additional training videos have been added to the BlueRush Academy to support users in employing the most commonly used personalization techniques, including:

- Dates and sequences
- Interactive personalization (email, URL, phone)
- Using numbers to express amounts and currency
- Composing personalized sentences

The Academy has new instructions for using Smart-Tracking in the interactive IndiVideo experience, deploying and using the auto-lightbox feature, and integrating Google Analytics.

https://www.bluerush.com/academy/

Window -> Extensions -> Individeo