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Dun & Bradstreet Rev.Up ABX
Dun & Bradstreet

D&B Rev.Up ABX is an integrated and flexible solution that informs and enables account-based marketing strategies.

D&B Rev.Up ABX is an integrated and flexible solution that informs and enables account-based marketing strategies.

Deliver compelling account-based experiences across your marketing campaigns and sales plays by:
-Combining 1st and 3rd party data in the embedded CDP with firmographics, technographics, and intent data
-Score your accounts with always-on, AI-based propensity models and leverage them to create target audiences and send them to Marketo for activation
-Simple omnichannel ad campaigns by sending audiences to the Adobe Advertising Cloud or connect to your DSP or social media (LinkedIn, Facebook, Google Ads)
-Discover who’s visiting your website and identify new prospects and engage them with personalized landing pages with Folloze Boards to convert faster
-Send warm leads to field sellers in CRM and surface prospects and account tasks to SDRs and BDRs natively in Outreach
-Conduct campaign attribution by connecting to Adobe Target and surface web analytics in Adobe Analytics for easy consumption

Installation instructions:
https://help.lattice-engines.com/hc/en-us/sections/360008028253-Activate-Campaigns-for-Email-Marketing-on-Marketo

Email
adobepartnersupport@dnb.com

URL
http://www.lattice-engines.com/support

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