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Pega Connector for Customer Decision Hub
Pegasystems

This Event Forwarding extension allows you to capture and forward customer digital behavior data to Pega’s Customer Decision Hub for determining Next-Best-Actions.

This Event Forwarding extension allows you to capture and forward customer digital behavior data to Pega’s Customer Decision Hub for determining Next-Best-Actions.

The Pega Customer Decision Hub (CDH) Event Forwarding connector captures and forwards streaming Adobe Launch data to Pega CDH.

Pega CDH collects streaming data & insights from virtually any data source, including Adobe, and combines that with the customer’s current context to deliver next-best-action recommendations during their moment of need. With Pega, you’ll pivot between selling, serving, retaining, and nurturing in real time and quickly deploy new strategies to keep pace with ever-changing market conditions and customer demands.

Using this Pega CDH Event Forwarding connector, you’ll be able to capture and forward specific data elements from the Adobe XDM data model to Pega CDH.

Extension configuration details
In Adobe Event Forwarding , configure the rule and the mapping of captured digital behavior events on your digital property, to the expected behavioral data entities needed by Pega Customer Decision Hub.. In Data Mapping section, associate the Pega Customer Decision Hub clickstream event data entities to your collected data entities.

Installation instructions:
Experience Platform Launch Extension

Email
support@pega.com

Phone
+1 617.866.6700

URL
https://community.pega.com/support/contact

Other information:
Support is available to any Pega Customer Decision Hub licensed clients.