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Segment - Adobe Analytics Integration
Segment

The Segment - Adobe Analytics integration allows companies to send their customer data into Adobe Analytics with the flip of a switch.

The Segment - Adobe Analytics integration allows companies to send their customer data into Adobe Analytics with the flip of a switch.

The Segment - Adobe Analytics integration allows companies to send their customer data into Adobe Analytics with the flip of a switch. Segment helps you collect customer data wherever it’s generated your website, mobile app, servers, and more and send it to Adobe Analytics, so you can focus on analyzing the full customer journey. Segment is a customer data platform that helps businesses capture data from every customer touch point and stream it to the tools they need.

Once developers install Segment’s simple, straightforward libraries for web and mobile, marketers can choose to integrate a myriad of best-in-class tools for analytics, attribution, push notifications, email and more. Segment sends the complete customer record to each platform, so you can analyze and act on it. Learn more about the Segment - Adobe Analytics integration at segment.com.

Documents
Segment Overview.pdf
Instacart Case Study.pdf
Installation instructions:
Analytics Data Connectors Wizard

URL
https://segment.com/help