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Quantcast Advertise
Quantcast

Quantcast Advertise enables marketers and publishers to buy and sell the most effective targeted advertising on the market.

Quantcast Advertise enables marketers and publishers to buy and sell the most effective targeted advertising on the market.

Quantcast Advertise enables marketers and publishers to buy and sell the most effective targeted advertising on the market. As the pioneer of direct audience measurement in 2006, Quantcast specializes in real-time advertising and audience measurement based on the most in-depth understanding of digital audiences across the web.

For advertisers, Quantcast Advertise helps advertisers make sense of their first-party data and supercharge campaign performance. Over the last decade, we’ve amassed an unparalleled perspective on the entirety of Internet activity at an individual level, based on visibility into over a hundred million digital destinations. Quantcast sees each US internet user on average 800 times a month, which gives us a unique real-time perspective on consumer behavior. Using Adobe Audience Manager, advertisers can combine first-party audience data with Quantcast’s Beyond Big data set and machine learning for highly-effective CRM Targeting, Prospecting and Retargeting.

For publishers, Quantcast’s industry-leading statistical model of the Internet enables us to provide highly-scalable targeting for publishers:


  • Demographics -including accurate age, gender, household income and ethnicity segments


  • Spendographics -purchase-behavior segments modeled from in-store purchase data from nearly 100,000 households participating in the National Consumer Panel through IRI


  • Custom Advertiser Segments -enabling brands to reach their intended target audience across a publisher’s premium inventory.




Via the Adobe Marketing Cloud, publishers can offer Quantcast’s unique targeting solutions to capture more brand dollars and grow revenue among new and existing clients. To learn more about how Quantcast Advertise, contact us at inquiries@quantcast.com or visit www.quantcast.com.

Documents
Quantcast Advertise Overview (US).pdf
Measure Overview 1-Sheet.pdf
Installation instructions:
AudienceManager Destination

Phone
1-800-293-5706

URL
https://www.quantcast.com/contact-us/support/

Other information:
https://www.quantcast.com/

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