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PlaceIQ Audiences
Place IQ

At PlaceIQ, we believe that location is the biggest indicator of intent

At PlaceIQ, we believe that location is the biggest indicator of intent

At PlaceIQ, we believe that location is the biggest indicator of intent. Are you more likely to be in-market for a car if you visit an auto brand’s website, or if you visit their dealership lot? Are you more likely to go shopping if you search for the nearest mall, or actually show up at one? Your movements in the real world are more indicative of intent than online behaviors, and they’re more indicative of interests and passions as well. Since the places we visit help define who we are, PlaceIQ uses location to create and segment audiences.

Our location-based audience data gives brands the power to add the dimension of location to their existing segments or create and reach new ones at scale. Whether you are a brand, agency or data partner, our enterprise solutions offer a unique understanding of consumers and their real-world behaviors.

How can you work with us? We provide innovative solutions in audience understanding, real-world measurement, custom analytics and CRM enhancement. Our syndicated audiences are available for activation on the Adobe Audience Manager. These audiences are based on hyper-accurate polygons of locations of interest to produce modeled visitation data across the following verticals: Auto Dealerships, Dining, Entertainment, Financial Services, Retail, Travel.

Syndicated audiences are priced according to whether they are category vs. brand level audiences as well as the granularity of the lookback periods:

- PlaceIQ Basic (Category-level) Audiences Across Verticals - Refined Lookback (Last 30 Days)
- PlaceIQ Basic (Category-level) Audiences Across Verticals - Standard Lookback (Last 90 Days)
- PlaceIQ Premium (Brand-level) Audiences By Top Retailers/Chains - Refined Lookback (Last 30 Days)
- PlaceIQ Premium (Brand-level) Audiences By Top Retailers/Chains - Standard Lookback (Last 90 Days)

Documents
PIQ Syndicated Audiences-One Sheet.pdf
EnterpriseAudienceDictionary.pptx
Installation instructions:
AudienceManager Data Source

Email
sales@placeiq.com

Phone
(212) 255-8570

URL
https://www.placeiq.com/contact-us/

Other information:
https://www.placeiq.com/

Data  Personalization