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Alliant
Alliant

Alliant Audiences provides marketers with access to a unique source of predictive data, powerful data science, and strategic insight into consumer behaviors.

Alliant Audiences provides marketers with access to a unique source of predictive data, powerful data science, and strategic insight into consumer behaviors.

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November 20, 2017
1
Audience Manager
Campaign
Target
Primetime
Analytics
Advertising Cloud
English

Alliant's database includes detailed behavior across 10 billion
purchases and more than 270 million U.S. consumers. By utilizing actual multichannel transactional data,
Alliant's audiences connect brands with responsive consumers across devices and platforms, driving results for both branding and direct response campaigns. Data is aggregated directly from hundreds of leading direct-to-consumer marketing brands, which is then transformed to create a unified view of consumer purchasing behavior. We also have strategic partnerships in place to enhance the rich purchase data with additional demographic, lifestyle, social and automotive data.

Documents
Alliant Online Audiences - AAM.pdf
AOA Version_2014.pdf
AOA-SegmentsV2.pdf
Installation instructions:
 AudienceManager Marketplace

Email
aoa@alliantdata.com

Phone
845-617-5500

URL
http://alliantinsight.com

Data  Advertising  Marketing Data  Marketing Modeling  Database Marketing  Transactional