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Lotame ID Sync Data Provider

Lotame ID Sync Data Provider integrates user-level (non PII) data with the Adobe Audience Marketplace, a private data marketplace connecting advertisers, data providers and content publishers.

Lotame ID Sync Data Provider integrates user-level (non PII) data with the Adobe Audience Marketplace, a private data marketplace connecting advertisers, data providers and content publishers.

July 21, 2018
Audience Manager
Campaign
Target
Primetime
Analytics
Advertising Cloud
English

Lotame ID Sync integrates user-level (non PII) data with the Adobe Audience Marketplace. The Audience Marketplace is a private data marketplace connecting advertisers, data providers and content publishers. Adobe customers use Lotame ID Sync to easily acquire consumer data to build valuable audience segments in Adobe Audience Manager, and then target campaigns and experiences to those audiences using Adobe Experience Cloud Solutions and third-party applications.

Installation instructions:
 AudienceManager Marketplace

Email
info@lotame.com

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Data Management Platform  Advertising  Data  Marketing Data